Converting A Subscriber Into A Customer
There are two steps in converting a prospective subscriber into a customer. • You need to convert your visitor into a subscriber - You will need to offer an ethical bribe that your prospective subscribers will really want. No one will want to join or stay on your list if your ethical bribe is mediocre, available everywhere on the internet, or not targeted towards your chosen niche. • You need to convert your subscriber into a customer - You will need to build a relationship with your list, get them to trust you and your recommendations, and see you as in expert in your chosen niche. Always follow these tips for better open rates and thus, more conversions: • Make sure your subscriber can easily identify you as the person who sent the message. You should set up your autoresponder so that your name appears in the 'from' field. You may want to use both your name and the name of the list like this: Your Name (List Name). As many people will not recognize just your name, especiall